VISA and Pulse iD launch geolocation loyalty partnership

VISA and Pulse iD are teaming up in offering location-based services to VISA’s network of banks and clients across 23 markets in Asia Pacific.

VISA and Pulse iD are teaming up in offering location-based services to VISA’s network of banks and clients in Asia Pacific. As part of the partnership, VISA’s network of bank clients will be able to browse thousands of VISA merchant offers within Pulse iD’s Catalyst platform. Banks will be able to configure geofences around relevant merchant locations and selectively engage nearby card holders. 

The Catalyst platform has ingested thousands of VISA merchant offers through integration with VISA Merchant Resource Center. This allows banks to offer personalized loyalty experiences to cardholders with live merchant offers across 40+ countries.

More information: https://developer.visa.com/use-cases/partner-showcase/pulse-id