Dash will leverage Pulse iD’s Catalyst marketplace to offer merchant promotions for Dash users. It will allow Dash users to earn cashback when they pay with Dash at their favorite brands.
Catalyst marketplace brings together businesses, payment networks and financial institutions. Businesses use Pulse iD as a central platform to manage and fund offers to target customers across banking channels, FinTechs & cryptocurrency platforms.
This partnership will allow Dash to run merchant-funded marketing programs, merchants to target Dash users, and customers to earn rewards on their spend.